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BARS & CLUBS-DEK

BARS & CLUBS-DEK reaches the entire universe of bars, pubs, taverns, sports bars, nightclubs, social clubs and more

Mailed four times a year BARS & CLUBS-DEK reaches the entire universe of bars, pubs, taverns, sports bars, nightclubs, social clubs and more. Each establishment is carefully selected for independent buying. Our unique format makes it easy for your potential customers to indicate their interest directly to you in the manner they prefer. Either with hits to your website, calls to your 800 number or cards back in the mail. Building synergy for your brand and growing your sales and ultimately deliver a strong ROI.

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Our unique format makes it easy for your potential customers to indicate their interest directly to you in the manner they prefer.

Why Advertisers Use BARS & CLUBS-DEK

  • One program broadcasts your message in three media.
  • Your message reaches potential customers when they are in a purchasing frame of mind versus a reading or learning mode.
  • Your message is only reaching qualified decision makers. So when they respond, you know they are both qualified and interested.

Our Program Enhances Your Investment in Other Media:

  • Drive traffic to your website.
  • Attract customers to your trade show exhibit
  • Reach 90% of your target market that does not attend the trade shows.
  • Harvest the strength of your brand
  • Generate qualified leads
  • Conduct Market Research
  • Launch new products/websites

Target Audience

Each issue of BARS & CLUBS-DEK reaches the full target audience of 100,000 full liquor-licensed establishments across the United States.

List Sources:

The circulation list was compiled from up-to-the-minute lists of liquor licensees painstakingly collected from State, County and City Liquor Control Boards throughout the U.S. The list is augmented monthly with newly opened drinking establishments registered with Secretaries of State throughout the nation.

List Maintenance:

Prior to every mailing, the deliverability of the entire list is verified through a 9-digit zip code matching and is CASS certified. The list is updated daily with direct request information and purged of non-deliverables. The entire list is updated regularly through the National Change of Address program and the USPS's Address Correction Service, which ensures that mailing addresses represent the most current information available.

Testimonial

"I wanted to drop you a note to let you know how much we value the BARS & CLUBS-DEK as one of our marketing tools. As you know we are in every issue of the DEK. I as well as my sales staff look forward to hearing the calls come in. We advertise in many different magazines but none of them make the phone ring like the DEK does. We track very closely the results from all of our marketing efforts and yours is number one. To reach the number of places your DEK does it would cost a fortune for us to do solo direct mail. Also, most of the orders we get are from new customers! Thank you and keep up the good work!"

Rick Sandvik,
Precision Pours, Inc.